Funding Models to Fuel Nonprofit Growth
Feb 15, 2024

Know Your Audience, Grow Your Funds
Like how you tailor your products or services to your customers, your funding approach must match your audience.
Segment your donor base
Understand what inspires them to give
Tailor your messaging to each group
Remember, whether you're selling a product or a cause, it's all about connecting with the right people in the right way.
The Power of Focus
Here's a mind-blowing fact: Many successful organizations, businesses, and nonprofits grow by zeroing in on specific funding sources that align perfectly with their work. It's not about casting a wide net - it's about fishing where the big fish are.
Pinpoint funding sources that align with your mission
Develop relationships with key decision-makers in those areas
Build your fundraising capabilities around these sources
Tell Your Story, Sell Your Impact
Whether you pitch to investors or donors, storytelling is your secret weapon.
Use impact statements to show donors the tangible results of their gifts
Share beneficiary stories to create emotional connections
Embrace Technology and Innovation
In today's digital world, leveraging technology can give you a serious edge:
Use donor management software to track giving patterns
Implement online and mobile giving options
Leverage social media for storytelling and engagement
Don't Be Afraid to Ask
Whether you're closing a sale or seeking a donation, remember - it doesn't hurt to ask.
Make direct asks to your donor base, even during tough times
Encourage monthly recurring donations for sustainable support
Ask supporters to spread the word about your cause
At Holdings, we're all about empowering businesses like yours to manage your finances smarter, whether for-profit or nonprofit. Our platform gives you the tools to track cash flow, manage donations or sales, and make informed financial decisions.
Ready to take your funding strategy to the next level? Let's chat and see how we can help you grow!
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© 2023-2024 Holdings Financial Technologies Inc. All rights reserved.
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