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Implement Profit-First in 2025: 4 Simple Steps for Success

Jul 17, 2024

Profit isn’t just a happy accident—it’s something you can plan for, prioritize, and build into your business model. The Profit-First method flips traditional accounting on its head by putting profit at the top of your financial priorities, not what’s left over after expenses. Here’s how to implement this game-changing system in four simple steps, plus links to resources that will help you optimize your cash flow and financial fitness. For a complete framework on structuring your accounts, check out The 5-Account Architecture for Cash-Flow Positive Businesses.

Step 1: Open Dedicated Accounts

To make Profit-First work, you need separate accounts for specific purposes. At a minimum, set up accounts for:

  • Operating Expenses: Day-to-day costs like payroll, rent, and utilities.

  • Taxes: Set aside a percentage of revenue for quarterly tax payments.

  • Profit: This is your reward for running a successful business.

  • Owner’s Pay: Pay yourself consistently—just like any other employee.

Need help structuring your accounts? Our guide to The 5-Account Architecture breaks it down step-by-step.

Step 2: Allocate Revenue Based on Percentages

With every deposit, allocate fixed percentages to each account before paying any expenses. A typical starting point might look like this:

  • Profit: 5%

  • Owner’s Pay: 50%

  • Taxes: 15%

  • Operating Expenses: 30%

These percentages will vary depending on your business size and industry, but the key is consistency. Automate transfers so every dollar is allocated immediately—no guesswork or temptation to overspend.

Step 3: Cut Costs to Fit Your Allocations

If your operating expenses exceed the percentage you’ve allocated, it’s time to trim the fat. Review subscriptions, renegotiate contracts, or find more efficient ways to operate. By forcing your business to live within its means, you’ll ensure profit isn’t sacrificed for unnecessary spending.

Want more strategies for building financial discipline? Try these 4 Financial Fitness Exercises Every Business Owner Should Try.

Step 4: Celebrate Your Profit Quarterly

Every quarter, take half of the funds in your profit account as a bonus—and leave the rest as a safety net for future growth or emergencies. This creates a rhythm of rewarding yourself while building financial stability.

For tips on turning idle cash into growth opportunities, check out Beyond the Bank: How Smart Companies Transform Idle Cash into Revenue Engines.

Why Profit-First Works

The Profit-First method forces you to prioritize what matters most—your business’s sustainability and your personal financial security. Instead of waiting to see what’s left at the end of the month, you’re actively building profit into every transaction.

Ready to make profit a priority?
Start with these guides to strengthen your cash flow and financial systems:

With Holdings’ zero-fee accounts and automated money movement tools, implementing Profit-First has never been easier. Start today and watch your business thrive—profit-first and stress-free.


†Holdings is a financial technology company and is not a bank. Banking services are provided by i3 Bank, Member FDIC. The Holdings Visa Debit Card is issued by i3 Bank pursuant to a license from Visa U.S.A. Inc. and may be used anywhere Visa cards are accepted.


*No account or domestic transaction fees. Some foreign transaction fees may apply in limited circumstances.

‡Annual Percentage Yield (APY) is variable and subject to change after account opening. Rate is compounded monthly and credited monthly.


§Deposits are insured up to $3 million through a combination of i3 Bank, Member FDIC, and additional program banks.

Hustle Handbook: News, Insights, & Perks for Business Owners

No fees. No fluff. Just the SMB news, money moves, and high-yield banking tips you actually need— delivered quick, clear and jargon-free.

Disclaimers and footnotes

© 2023-2024 Holdings Financial Technologies Inc. All rights reserved.

Holdings is a financial technology company, not a bank. Banking services provided by i3 Bank, Member FDIC. The Holdings Visa® Debit Card is issued by i3 Bank pursuant to a license from Visa U.S.A. Inc. and may be used everywhere Visa debit cards are accepted.
Funds deposited in your Holdings account are held by i3 Bank, Member FDIC. The standard deposit amount is $250,000 per depositor, per insured bank, for each account ownership category.

Through i3 Bank's Sweep Program, funds may be eligible for up to $3M in FDIC insurance. Find additional information about the Sweep Program here


†Holdings is a financial technology company and is not a bank. Banking services are provided by i3 Bank, Member FDIC. The Holdings Visa Debit Card is issued by i3 Bank pursuant to a license from Visa U.S.A. Inc. and may be used anywhere Visa cards are accepted.

*No account or domestic transaction fees. Some foreign transaction fees may apply in limited circumstances.

‡Annual Percentage Yield (APY) is variable and subject to change after account opening. Rate is compounded monthly and credited monthly.

§Deposits are insured up to $3 million through a combination of i3 Bank, Member FDIC, and additional program banks.

Hustle Handbook: News, Insights, & Perks for Business Owners

No fees. No fluff. Just the SMB news, money moves, and high-yield banking tips you actually need— delivered quick, clear and jargon-free.

Disclaimers and footnotes

© 2023-2024 Holdings Financial Technologies Inc. All rights reserved.

Holdings is a financial technology company, not a bank. Banking services provided by i3 Bank, Member FDIC. The Holdings Visa® Debit Card is issued by i3 Bank pursuant to a license from Visa U.S.A. Inc. and may be used everywhere Visa debit cards are accepted.
Funds deposited in your Holdings account are held by i3 Bank, Member FDIC. The standard deposit amount is $250,000 per depositor, per insured bank, for each account ownership category.

Through i3 Bank's Sweep Program, funds may be eligible for up to $3M in FDIC insurance. Find additional information about the Sweep Program here


†Holdings is a financial technology company and is not a bank. Banking services are provided by i3 Bank, Member FDIC. The Holdings Visa Debit Card is issued by i3 Bank pursuant to a license from Visa U.S.A. Inc. and may be used anywhere Visa cards are accepted.

*No account or domestic transaction fees. Some foreign transaction fees may apply in limited circumstances.

‡Annual Percentage Yield (APY) is variable and subject to change after account opening. Rate is compounded monthly and credited monthly.

§Deposits are insured up to $3 million through a combination of i3 Bank, Member FDIC, and additional program banks.

Hustle Handbook: News, Insights, & Perks for Business Owners

No fees. No fluff. Just the SMB news, money moves, and high-yield banking tips you actually need— delivered quick, clear and jargon-free.

Disclaimers and footnotes

© 2023-2024 Holdings Financial Technologies Inc. All rights reserved.

Holdings is a financial technology company, not a bank. Banking services provided by i3 Bank, Member FDIC. The Holdings Visa® Debit Card is issued by i3 Bank pursuant to a license from Visa U.S.A. Inc. and may be used everywhere Visa debit cards are accepted.
Funds deposited in your Holdings account are held by i3 Bank, Member FDIC. The standard deposit amount is $250,000 per depositor, per insured bank, for each account ownership category.

Through i3 Bank's Sweep Program, funds may be eligible for up to $3M in FDIC insurance. Find additional information about the Sweep Program here


†Holdings is a financial technology company and is not a bank. Banking services are provided by i3 Bank, Member FDIC. The Holdings Visa Debit Card is issued by i3 Bank pursuant to a license from Visa U.S.A. Inc. and may be used anywhere Visa cards are accepted.

*No account or domestic transaction fees. Some foreign transaction fees may apply in limited circumstances.

‡Annual Percentage Yield (APY) is variable and subject to change after account opening. Rate is compounded monthly and credited monthly.

§Deposits are insured up to $3 million through a combination of i3 Bank, Member FDIC, and additional program banks.